Implements an ethical and targeted direct marketing strategy to promote the journal while maintaining academic integrity. We conduct outreach to researchers and academics in the field of Islamic studies transparently, respecting privacy and avoiding spam practices or misleading information. Our main goals are to increase awareness, encourage quality manuscript submissions, and expand our readership.
Our strategies include:
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Discoverability: Optimising the journal homepage to be easily found and navigated, clearly displaying the vision, scope, content, and editorial team.
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Search Engine Optimisation (SEO): Enhancing the journal's visibility by optimising keywords, images, and content for better indexing on significant search engines like Google.
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Social Media: Utilizing social media platforms (Instagram: @jurnal.thawalib, Facebook: Jurnal Thawalib) to promote new articles, interact with the community, and build direct networks with researchers.
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Partnership and Collaboration: Cooperating with institutions and academic communities to expand reach and attract quality participation.
All our marketing efforts are designed to support the dissemination of beneficial knowledge, uphold principles of honesty, and strengthen the journal's role as a credible and open scholarly platform for the development of islamic education.
